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Casale Media





Boris Chan

Associate Director Toronto, xtreme Labs

Boris Chan leads product and development efforts at Xtreme Labs, a Toronto-based firm specializing in mobile strategy consulting and development for the largest consumer brands, Fortune 500 companies and startups, which has led to some of the most used and downloaded applications on mobile devices and numerous industry awards. Chan’s work has been featured in the Wall Street Journal, TechCrunch and other major publications. He was recently nominated as Developer of the Year by the Canadian New Media Awards and speaks on technology, music and passion at events like TEDxYouth@Toronto, MusicConnectTO, and FITC Mobile.

Speaking at A New Model for Mobile

Trevor Coleman

Chief Operations Officer, Interaxon

The jump from the music business to the thought-controlled computing business may seem like a giant leap, but Trevor Coleman brings the energy, integrity, creativity and business sense developed during his life as an impresario to the brainwave industry as the COO at thought-controlled computing company InterAxon, no problem. In 2005, Coleman walked into a small Portuguese seafood restaurant called The Boat in Toronto's trendy Kensington Market and sold himself as an event broker. He said The Boat would change the neighbourhood and become one of the hottest spots in the city – and within a year, it did. After The Boat he moved on to work as a promoter for highly successful event organizers, AD/D, and started his own agency representing DJs and providing consulting for corporate clients.

Speaking at Brainwaves and Brands

Frank Cooper III

CMO, Global Consumer Engagement, Pepsico Beverages Americas

As Chief Marketing Officer of Global Consumer Engagement, Frank Cooper III leads brand marketing strategy, brand development, and brand activation for global platforms across Pepsico’s beverage brands throughout the world. In addition to leading the development of the consumer engagement model, Cooper also leads Global Media, Global Entertainment, and Digital Engagement. In that capacity, he served as the lead negotiator on PepsiCo’s renewal of a multi-billion dollar deal with the NFL, led the negotiations and creative development of Pepsi’s partnership with the hit television show The X Factor, and charted a new course for digital through exclusive partnerships (e.g., Foursquare, Twitter), original content development, and real-time marketing.

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Speaking at The Entertainment Factor: Rethinking a brand's potential

Dwayne Forde

Software Architect, Xtreme Labs

Dwayne Forde leads front-end software development for Xtreme Labs, a Toronto-based firm specializing in mobile strategy consulting and development for the largest consumer brands, Fortune 500 companies and startups. Forde has worked with many businesses, which range from banks to entertainment, to deploy solutions in a highly interactive and compelling manner. Forde's work has been presented at events such as TedX Silicon North and has been featured in many major publications from The Globe and Mail and The Toronto Star.

Speaking at General Lunch + Lunch 'N' Learn Roundtables

Michael Greer

Co-Founder and CTO, The Onion

Michael Greer has led digital products for The Onion and its partner brand the A.V. Club for the last five years. He is charged with delivering their comedy in its many forms to a hungry and tech-saavy world. His team has grown both brands across many platforms, and successfully integrated sponsors into satirical humor for the mobile and social mass audience. Greer joined The Onion from Time Warner, where he managed the web architects at Time Inc Interactive on such digital brands as People, EW, and InStyle.

Speaking at Social Media Marketing According to the Onion

Jeremy Grubaugh

Creative Director, Global Creative Solutions, Microsoft Advertising

Jeremy Grubaugh creates industry-leading branded experiences that are consumed by millions of users via Microsoft platforms and services. He works closely with brands and agencies to engage audiences through quality content and is responsible for the creative output of original experiences on behalf of brands for the Microsoft audience.

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Speaking at The Art of Creative Storytelling

Robin Hassan

Head, Integrated Marketing & Digital Transformation, Starcom Mediavest Group

Leadership, innovation and strategic thinking have been the key drivers of Robin Hassan’s 15-year marketing career. At Starcom, she spends her days helping her clients (FI, CPG, CE and Entertainment) define their strategic approach in the evolving digital space. Prior to this, she led teams in digital content creation, ad product development and marketing at a variety of Canadian properties, including Alliance Atlantis and Yahoo!

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Speaking at A New Model for Mobile

Mark Holden

Global Strategy & Planning Director, PHD Worldwide

Mark Holden recently moved into the Global Strategy & Planning Director position (and back to the UK) from Australia where he’d moved to in 2007 to set up PHD Australia. He is the author of two books, 2014 (an exposition on the future of the media agency) and Fluid (about harnessing the rising speed of influence). He recently won Campaign’s Best Media Planner 2010 for Asia Pacific, to add to his numerous other awards that have been won throughout his PHD Career.

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Speaking at 2016: Beyond the Horizon

Richard Kanee

Executive Director, Digital Strategy, Creative D Inc.

Richard Kanee is CEO and founder of Creative D, a Toronto-based entertainment software company whose products blend content, social media and games. He is a 15-year veteran of digital media, including more than 10 years in strategy, product and business development roles at Canadian broadcasters CHUM and CTV.

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Speaking at General Lunch + Lunch 'N' Learn Roundtables

Tim Leake

Creative Director & Director of Creative Innovation, Saatchi & Saatchi

First and foremost, Tim Leake likes to refer to himself as a “Solution Creator” -- all his other titles come second (though they look better at the top of his bio). He got his start 16 years ago working with the Energizer Bunny and Taco Bell Chihuahua at TBWA/Chiat/Day in Los Angeles. Years later he traded the “talking spokes-animal guy” label for the “car guy” label when he joined Saatchi & Saatchi, New York on the Toyota account. Over the past two years, Leake has been active in helping the advertising industry adapt to a digital world as a regular speaker for Hyper Island Master Class workshops. He is passionate about finding the intersection between amazing creative, big results and moving quickly. Meanwhile, he continues to fight tirelessly against the common industry affliction known as “working stupid.”

Speaking at Hyper Island's Digital Playbook

Alexander Manu

Senior Partner and Chief Imaginator, InnoSpa International

Alexander Manu is a strategic innovation practitioner, international lecturer and author. He works with executive teams in Fortune 500 companies in industries as diverse as consumer packaged goods, media, advertising, mobile communications and manufacturing, and lectures around the world on innovation, imagination, change agents and strategic foresight.

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Speaking at KEYNOTE: The Internet is Just Beginning: Disruption and Transformation in the Networked Society

Shailesh Rao

Co-founder & VP of Business Development, Goldrun

Shailesh Rao is co-founder and VP of Business Development for augmented reality platform GoldRun. While focused on developing campaigns for GoldRun's expanding list of clients that include H&M, Young & Rubicam, EsquireSurface Magazine where as Executive Editor he refined the magazine's editorial vision and managed client relations, developing multi-platform marketing initiatives and signature brand extensions. He had been working as a strategist with renowned architecture firm Rockwell Group and experiential design studio Formavision before joining GoldRun in spring 2010, and has since cultivated an expertise in the area of mobile marketing and next generation interactive advertising.

Speaking at General Lunch + Lunch 'N' Learn Roundtables, A New Model for Mobile

James Stewart

President, Geneva Film Co

James Stewart is one of the world’s top 3D directors and the founder of Geneva Film Co. in Toronto, Canada. Since 2000, James has produced and directed leading-edge spots for brands such as Toyota, Ford, Acura, Hyundai, TD Canada Trust, CIBC, Panasonic, Xerox and Bayer among others. Through his production company, Geneva Film Co., James has produced over 25 projects in digital 3D, including cinema commercials, concerts, stop-motion and CG animation.

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Speaking at General Lunch + Lunch 'N' Learn Roundtables

Brian Wong

Founder & CEO, kiip

Brian Wong is the founder of kiip (pronounced "keep"), a mobile rewards network backed by True Ventures and Hummer Winblad. Kiip has raised over $4.4 million in funding to date and is redefining the advertising industry through a "moments"-based value model, as opposed to the traditional attention based screen estate model.

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Speaking at A New Model for Mobile